It’s no secret that WordPress is one of the most popular platforms in the world. It powers half of the world’s websites — over 80 million — and has evolved from a humble blogging platform into one of the most powerful content management systems on the market.
But there are many uses for business WordPress that aren’t blogging. E-commerce is, of course, the most common – they exist hundreds of thousands of sites boost their sales with WordPress plugins. If you need help getting started, there are plenty of them good resources there to help you get set up.
Fully equipped website are also extremely common, whether simple or sophisticated. Setting up a WordPress site is quick and easy, with free themes and accessories available. You don’t even need to set up your own server – just find one the best WordPress hosting you can start there.
But there are many other business and agency uses for WordPress that are a little more niche. Let’s take a look at some of the more unusual things you can do with the platform.
Web forums are not as popular as they once were, but they are not dead. A forum plugin can help you form a community, whether it’s a shared interest of enthusiasts or a place where customers can provide feedback or discuss ideas.
If you are a company looking to hire people, or a person working in an industry who wants to help others find work, you can create a job board. Once you build a following, you may get companies to reach out to them you to have their jobs listed, and there are not only job board plugins, but also membership plugins to help build your community.
Another way you can help others in your industry is by creating a business directory. You can provide their contact information, a description of their business, and even implement a rating system to help others find the best companies in your area.
Many nonprofits choose WordPress to run their donation websites, and for good reason. WordPress has supplements specifically intended for charitable organizations, fundraising and crowdfunding. This includes not only plugins for donating money, but also features like SSL to make sure donor information is secure.
Not every WordPress site needs to be outward facing. Having a website for your customers and visitors is fine and necessary, but WordPress is also useful for creating an employee-only website for sharing information, creating a central place for discussion and important updates, and storing confidential files. If you have a small business and don’t have the budget, the time, or even the need to implement a more sophisticated solution, this could be the solution for you.
A wiki is a great way to organize, edit and present information. But a complete wiki application can be time-consuming and difficult to set up. With the help of some accessoriesyou can turn your WordPress site into a wiki without the headache of setting up something like MediaWiki.
Sooner or later, many businesses need a project management tool. While some turn to hosted services like Basecampor install dedicated PM software for employees to use, this is another case WordPress can come in handy. While they may not be quite as feature-rich as their dedicated counterparts, the functionality they offer might be just right for your needs – at a much better price (free).
Just as you may need a secure intranet solution for your internal processes, you may also benefit from a client-facing website to encourage communication and resource sharing. While many businesses do this via email, a client portal puts the power of making contact in the hands of the client — and organization and presentation are completely under your control.
A close cousin of the customer portal, an online help desk can be a powerful tool for making customers happy and increasing their support options. With online help, features like ticket creation, issue tracking, and customer communication make the process easy. Many plugins will integrate with existing assistance software, such as Zendesk.
If you have a business or organization that hosts events, seminars or other gatherings, an event calendar plugin may be just the ticket (pardon the pun) for your needs. The WordPress event calendar can even be integrated with external ticketing agencies to make bookings much easier to manage.
Collection of feedback
Finally, let’s talk about the importance of feedback. It’s a well-known fact that customer testimonials can be a great marketing tool – especially if you can display them on your website. With the help of some plugins, you can embed reviews from external sites and encourage customers to leave their feedback for your company. This can do a lot to simplify and automate the process of gathering feedback.