CVS Pharmacy Files for NFT and Metaverse Trademark Registration

CVS Pharmacy Files for NFT and Metaverse Trademark Registration

Health giant CVS Pharmacy has filed for a new trademark that will offer non-replaceable token (NFT) related products or what he described as “downloadable virtual goods” in the metaverse.

According to the submission, prescription drugs, beauty products and personal care in its application, together with “crypto-collectibles” such as NFT in its application, signaling the company’s desire to create new experiences for its customers.

In the last few years, innovations focused on NFT and the metaverse have become a major futuristic innovation that many companies believe will redefine the business of their products in the new future. In the past year, the proposed transition to the metaverse has led many multinational companies, including Alfa Romeo, Meta Platforms Inc, Nike, Dolce & Gabbana among the most prominent hugged this technology.

In the healthcare industry, CVS Pharmacy is committed to being the first company to take a step into the world of the metaverse. Based on the trademark application, the company will be able to lead virtual innovations to improve healthcare located at blockchain.

“As a leading healthcare solutions company, we are consistently improving our multi-channel healthcare services to meet the needs of consumers when and where they want it, including at home, virtually and in the community,” a CVS spokesman said in a statement. “We are also regularly looking for new and innovative ways to engage consumers through a digitally-first, technologically advanced approach, which is why we have recently applied for trademarks related to virtual health services as well as other virtual goods and services. ”

A company that has applied for a trademark does not necessarily mean that it will dive directly into the world of NFT and the metaverse. However, if trademark applications are approved, CVS Pharmacy will rank among the top few companies recognize the power and innovative potential of the metaverse, helping to shape its inherent adoption into the mainstream.

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