Last year, Shopify Unite 2021 announced its biggest, boldest update to date, the new Shopify 2.0 store. This news not only heated up the technology industry, but also opened Pandora’s box of creative opportunities for Shopify users.
What is Shopify Online Store 2.0?
Creativity is at the forefront with this update, and since there’s a lot to digest, Blue Door will describe what all the Shopify terminologies mean using an example that almost everyone can relate to – home remodeling.
Imagine an empty room, this is yours Page. Now imagine the general direction of the design you want to follow; aesthetics, color – this is yours Theme. Next, let’s furnish this room. Think of Meta Fields as furniture.
You can move pieces of carefully selected furniture wherever you want. Finally, consider all the cool gadgets you can add to your new, Pinterest-worthy room. Your smart systems, electronics, all the extra stuff.
These are yours applications.
Pretty cool, isn’t it? Now duplicate this for the whole home. And not just any home, your dream home. A dream house that is both your job and your existence. Still cool, but a lot of work. And if you don’t have the capacity to download it, don’t worry. Blue Door works, and Blue door really good at it.
All right, let’s get back to that. As The blue door mentioned above, customization is at the forefront of this update. It provides new opportunities for creatives to not only tailor their websites, but also to build themes, applications and integrations that act as plug-and-play solutions without code.
Endless updates mean endless possibilities and the creative team at Blue Door can no longer be excited to use their Shopify experience to frame your store for success.
Not only will your store have basic things like responsive web design, SEO optimization, SKU infrastructure and flawless navigation, but Blue Door can also improve your composition strategies and design a website that adheres to your brand’s message.
This will give you the structure you need to ensure the future success of your website and business.
Primary Components from Shopify 2.0
The new Shopify 2.0 Store update can be categorized into three main components: Themes (Aesthetics), Meta Fields (Furniture), i Applications (cool technology add-ons)
Basically, there is still an easy-to-use theme editor for Shopify. However, actual theme templates will have sections on all pages, collections and products!
In the past, Shopify themes have had moderate flexibility when it comes to customization with smaller workarounds that developers could use to improve cookie cutting themes). Limiting creativity.
Fast forward: The topics are much more modular. Users are given much more control when it comes to page positioning and content. Shopify users will be able to create more innovative themes, while developers can focus on creating new content-specific sections, and designers can make the whole thing move with purpose.
This allows your store to be as unique as your product.
When identifying which theme is right for you, try to stick to new themes for 2022, because the template library will contain both new and old designs. Some designs to look out for include the following:
Shopify Metafields allows you to add frames to your store pages with additional information related to your products, variants, collections, customers, orders and more. Just like the furniture in the room. For example, various delivery options on your billing page.
By default, Shopify offers you great data storage in your store’s administrator, but that’s common to all stores. Therefore, using Shopify 2.0 Metafields, you can store unique information about any object you want in your store, which can vary between products and pages.
This allows The Blue Door store runs faster than before, which in turn helps support customer usability.
Great apps come with great responsibilities. Not only are there more apps with Shopify 2.0, but app developers can now upload their apps directly to the Shopify Online Store with theme app extensions.
Application blocks can be added, removed and configured directly from the theme editor without touching any code. This means that uninstalls are also cleaner, which means that ghost code is automatically removed to avoid any future conflicts and problems when installing the application.
Here are some of the best apps to get you started Blue door seen in 2022:
Back in Stock simplifies the alert process for customers looking for items that are not in stock. When you replenish product stocks, pending customers are immediately notified by email or SMS to return them to your store and complete the purchase.
Lucky Orange is a very easy to use website analysis tool. Customers use Lucky Orange to prevent shopping cart abandonment and increase conversion rates in Shopify stores.
The Shop channel is your control center for managing and optimizing the Shop application. Enable Shop’s ecosystem of features, create your own brand experience and track Shop’s performance.
Offset calculates the total emissions generated by your delivered orders, thus calculating your compensation cost. If you want to neutralize transport emissions that contribute to climate change, this is the app for you!
Templated Shopify Web Development services allow you to partner with an agency that knows exactly what they are doing for a fraction of the cost of complete web development development.
In conclusion, Shopify 2.0 Update is designed to unleash creativity and simplify design. This is also important for Shopify stores outside the e-commerce space.
As this becomes more common as Shopify improves the capabilities of its platform, Blue Door sees landing pages, NFPs, and portfolios build nicely on Shopify on a daily basis. Interested?