How Kinly’s videos and events attracted more than 100,000 viewers

How Kinly’s videos and events attracted more than 100,000 viewers

Kinly is a global provider of AV collaboration services and support. After 20+ years of experience in the AV and video collaboration industry, the company now has around 1,200 employees working with more than 2,500 clients worldwide.

Problem:

Kinly offers audio and video solutions, and most of its business is conducted through conferences, event services and broadcast EXPOs. The company provides live broadcasting services to a number of industries such as marketing companies, banks, educational institutions and government organizations.

By supporting these industries, Kinly was meant to enable government organizations and banks to reach people anywhere in the world. This meant helping marketing companies remove silos in the workplace to make information available to those who needed it. The silo mentality affects trust and communication and means that organizations cannot act quickly or seize opportunities.

Solution:

Kinly turned to Quickchannel, which offers cloud-based solutions that allow organizations to create, record, manage and broadcast anything from events, seminars, meetings and internal / external presentations. By implementing the Quickchannel platform, Kinly has helped customers collaborate and support their end users in the services they need.

By combining technology and design, clients now have a solution that changes the way people communicate with each other, both in the office and outside. By using videos and shows that stand out from the crowd with a custom video player, those who make videos get the best experience possible regardless of their location.

Through the company’s offering, customers were able to host a range of broadcast opportunities such as talk shows and business meetings, graduation ceremonies and town hall presentations.

“I was impressed with the level of service and customer orientation by the Quickchannel team when we worked with them. From our first meeting to starting with their streaming platform, everything was fast and professional, ”explains Jan Vogels, project manager at Kinly, who led the project to find the next generation of streaming, recording and webcasting platforms.

“Quickchannel was able to provide a simple web platform that sets up a webcast, including a landing page designer to create a webcast page. In this way, we can easily create customer brand experiences ourselves. This solution is rare among other streaming providers and has been an added advantage for us at Kinly. ”

Implementation challenges:

Since the demand for services was at its peak of all time, Kinly needed an expert to help him overcome some of the problems he encountered with his live video streaming services. Under pressure to provide its customers with a diverse platform, Kinly had to simplify its user experience and offer a powerful service to its current clientele and turned to support the streaming and recording service provider on the Quickchannel network.

Result:

Quickchannel was able to provide fantastic customer service, platform functionality and flexibility, and high quality video streaming.

Kinly’s streaming and use of video on the Quickchannel platform in two years resulted in 500+ videos and events, 100,000+ viewers and 2.5+ million minutes of streaming.

Are you interested in the world’s leading brands personally discussing such topics? Learn more about World Digital Marketing Forum (#DMWF) Europe, London, North America and Singapore.

Tags: streaming, video



Source link

Leave a Reply