Although companies have accounts on social networks, many people are likely to question the legitimacy of the products and services they offer.
Verisign even found that 84% of consumers today think that a website with an aesthetically pleasing web design can make a business look more professional and credible.
Not to mention, most online experiences start with search engines. In addition to Google, other people also use Yahoo !, Bing, Baidu and many others. In that case, you can expect more people to come across your business when you have a website.
Instead of creating a website yourself, hire professionals to help you set up a website for your business. The problem, however, is who should you hire between a website developer and a website designer? OOm explains in detail how to find out the difference.
To ensure that the website will not crash due to the number of people visiting and searching the website, the job of the website developer is to maintain the basic structure of the website in order to remain fully functional.
Then comes the maintenance of the website, and that is after the process of creating the website and after the website has already been launched.
Every web developer’s job is different. Their tasks ultimately depend on their part of website development, such as front-end, back-end and full-stack.
Below are the different types of website developers and their roles in creating websites.
The job of a front-end website developer is to program the visual elements of the website, and these are the characteristics that visitors will see when browsing the website. Because their roles are likely to overlap with web designers, front-end website developers typically collaborate with them at the same time.
As its name suggests, back-end website developers are developers who work behind the scenes to create websites, and their main task is to guarantee that the entire website will work properly.
The background web developer will check that the encryption connects the web page to the web server and that this data is flowing without interruption to ensure that the customer transaction will take place properly.
On the other hand, this type of website developer is a master of all trades. This means they can do the work of front-end and back-end website developers.
- Experience in testing and debugging web pages
- Knowledge of content management systems
- Attention to detail
- Can clearly explain technical issues
- Strong numerical and creative skills
Unlike a website developer, a web designer is someone who can make a website look aesthetically pleasing. The nature of their job mainly involves improving the look and overall look of the website, while ensuring that it is user-friendly.
Because a company’s website has something to do with brand image, a website designer often meets with a client to discuss the overall look and feel of the website.
After that, the website designer will use Adobe XD, Illustrator, DreamWeaver and Sketch to illustrate the look of the web design with an agreed color scheme, font style and features.
When it comes to website design, web designers usually have a specialization. Knowing the differences between the types of web designers will help you determine who you should work with to create your company’s website in Singapore.
The role of UX web designers is to understand how users will have a great experience while interacting with the elements and features of a website.
As much as possible, they will try to imagine the overall user experience from the moment they come to the website, browse the website and make a purchase.
A UX web designer will start his job by creating charts for user paths and planning information architecture. Before they can do all this, they will research to find out more about their clients ’business industry.
The UI web designer concentrates on creating the look of the website and its web pages using the user path maps provided by the UX web designer.
They will be the ones to organize the look of the page, choose color schemes, customize the typography and create interactive interface elements such as scrollers, buttons, switches and drop-down menus. All of this will help make the website aesthetically pleasing and encourage visitors to stay longer.
Like full-stack website developers, visual designers are also masters of all trades; can work on UX and UI aspects of website development. A visual designer always guarantees that he will find a balance between an aesthetically pleasing web design and a website that works well.
What are the skills set of a web designer?
- Knowledge of coding language (optional)
- Understand the principles of web design
- Know color theory and typography
- Can use a variety of design tools and software
- Highly skilled in interactive animation
Differences between website developers and website designers
Website developer roles and website designer differ in many ways, but both are necessary to create a website. The following is a comparison of the differences between the two.
Who do you need to hire to create your company’s website?
Although the roles of website developers and web designers are different, they are equally important for creating a website. Engaging both can help create an aesthetically pleasing web design and a well-functioning website that can grab the attention of your target audience.
After all, 94% of first impressions come from the visual aspects of the website, followed by the navigation process.
Contact OOm at +65 6391 0930 or leave a message on their website if you need help building your company’s website and implementing appropriate digital marketing strategies.